Don’t You hate It when you have an website and your website doesn't reflect in Google's search page?
Are you loosing business just because you are not ranked at the top of the Google's search page.
If your answer is yes, This blog will help you to know full information about Search Engine Optimization. Here, let's have some brief understanding about Search Engine Optimization and how it could help you in ranking your business website at the top of SERP ( Search Engine Result Page)
What is SEO (Search Engine Optimization) and How Does It Work?
Before we go into the discussion, we should be clear that SEO will not happen in a day or week. It is going to be continues process. It's not easy to rank the website at the top with out proper understanding about your key business factors.
SEO is the heart of any website, if it has to be ranked at the top of SERP organically.
Now we will be having a question. How to get ranked by google using SEO? How to start the process of SEO?
SEO will be done both on page and off page
okay! Let us know about On-Page and Off-Page SEO
On-Page SEO is the practice of optimizing individual web pages in order to rank higher and earn more traffic to our website.
As discussed On-Page SEO is about the techniques we do on website to rank the web page so that it will be optimized on web search. Here are few things that you have to concentrate while you are doing On-page SEO.
Your URL should have the main keyword and it should be followed by title tag of that page
Should have optimized titles and descriptions
Proper Keyword research is important. Use the keywords effectively. Should do the proper research on your competitors website’s as well
Use header tags appropriately
Use only optimized images (image size, proper image names, use of ALT tag)
Your website should be user friendly
Your page loading speed should be fast
Your website should have mobile friendly pages.
You should write quality content. Use the keywords effectively. Your keywords plays important role in identifying your website.
Use anchor tags.
Interlinking your website.
Write a proper meta description by using key words. Don’t junk all the keywords together. Your description should be clear and should be easy to understand.